Subscription headphones are now a thing

Try out the innovative Nuraphone for cheap

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Melbourne-based headphone designer Nura exploded onto the scene with a successful Kickstarter campaign back in 2016, and since then, therevolutionary Nuraphonecans have been making a splash inthe world of wireless headphones.

Today, the company has announced a new service –NuraNow– that allows customers to pay a monthly fee in order to try out the brand’s flagship Nuraphone product (which would otherwise cost $399/£349/AU$499), alongside any other future release that Nura may be cooking up.

For those unfamiliar, the Nuraphone features a hybrid in-ear/over-ear design and offers wireless, noise-canceling audio with a neat twist – the music is tailored to each user’s ears via an automatically-generated sound profile.

What will it cost?

Plans start from $9 (£9, AU$10) per month with no lock-in contract, so you can cancel at any time with relatively little loss, depending on which plan you choose. The three options available are:

Alongside theNuraphoneitself, all plans come with the full range of benefits, including a new Nura device every 24 months, exclusive tickets and offers to associated gigs, an analog (3.5mm) headphone cable, chances to win music and merch, and a warranty for the life of the subscription.

If you cancel your membership within the first 30 days, the NuraNow site suggests “the member may be eligible for a refund of the up-front fee” as well, although you’ll have to ship the Nuraphones back at your own cost, along with any other devices obtained through the program.

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