Apple not giving the iPhone 16 this one crucial feature is another example of its worst habit

It’s time for ProMotion to come to every iPhone

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After five joyous years as an Android user, curiosity got the best of me – I’ve been using aniPhone 15for the last week or so to re-immerse myself in iOS and offer stronger contributions to ouriPhone coverage.

Overall, I’ve been impressed by last year’s base-model iPhone. A lot has certainly changed since I parted with myiPhone 5Sin 2019, and in the ten years between the launch of the iPhone 5S and iPhone 15,Applehas improved the iPhone in nearly every way, from the screen size (4 inches to 6.1 inches) to the battery life (a couple of hours to nearly all day) and connectivity (USB-C!).

Regrettably, there remains one thing that Apple did not improve in the decade of development between my previous and present iPhone, and it’s not been fixed with the newiPhone 16andiPhone 16 Pluseither.

In the world of Android, 120Hz is the new normal for flagship and high-end phone displays, while budget options are commonly equipped with 120Hz or 90Hz displays. These days, 60Hz displays are the preserve of tablets and the cheapest budget phones. The iPhone 16 and iPhone 16 Plus are, by modern standards, complete oddballs.

The 60Hz debacle has been a focus of debate here at TechRadar for years now; “Please, Apple – don’t do this to the iPhone 15” wrote Managing Editor for Mobile Computing Roland Moore-Colyer in the run-up to the phone’s launch back in 2023, and Phones Editor Axel Metz found that 120Hz changed his entire outlook on iPhones when heswitched to the iPhone 15 Pro.

Apple is more than capable of producing high refresh rate phone displays, as the ProMotion displays on theiPhone 16 ProandiPhone 16 Pro Maxdemonstrate. In my experience, the smaller the screen, the more the benefit of a higher refresh rate is felt, as your eye has less space to work with to accommodate jagged motion.

To me, this is simply the most egregious example of Apple’s famously blunt product stratification strategy.

There is simply no user benefit to fitting iPhones with 60Hz displays, and theSamsung Galaxy S24shows us that a company can deliver a flagship phone with a 120Hz display for $799, the same price as the iPhone 16. This partially counters arguments centered on component price or manufacturing costs.

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So, why does Apple continue to sell iPhones with slow refresh rate panels? To me, this is simply the most egregious example of Apple’s famously blunt product stratification strategy, a considered choice to drive customers towards the more expensive iPhone 16 Pro and iPhone 16 Pro Max.

It’s a shame, too – I’ve been otherwise impressed by the iPhone 15, and ouriPhone 16 reviewfound that Apple’s latest flagship brings the base model closer than ever to its Pro counterpart. Understandably, the standard and Pro iPhones need to be separated somehow, but here, Apple continues to enforce distance by limiting the low-end model rather than enhancing its premium offering.

This is a regrettably common Apple tactic. The exact same issue applies to the iPad Air and iPad Pro, and the cheapest MacBook Pro is still sold with a puny 8GB of RAM – decisions that drive people towards more expensive options.

I’m far from an Apple hater – I’m a longtime iPad user and converted from Windows to Mac last year – but this kind of behavior is my pick for Apple’s worst bad habit. Apple has made its name by thinking differently, but when it comes to refresh rates, I’m afraid everyone else is right.

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Jamie is a Mobile Computing Staff Writer for TechRadar, responsible for covering phones and tablets. He’s been tech-obsessed from a young age and has written for various news and culture publications. Jamie graduated from Goldsmiths, University of London in 2024 with a bachelor’s degree in Journalism. Since starting out as a music blogger in 2020, he’s worked on local news stories, finance trade magazines, and multimedia political features. He brings a love for digital journalism and consumer technology to TechRadar. Outside of the TechRadar office, Jamie can be found binge-watching tech reviews, DJing in local venues around London, or challenging friends to a game of Super Smash Bros. Ultimate.

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